Introduction
Tekmorise ("Tekmorise," "we," "us," or "our") provides AI Solutions, Workflow Automation, Website Development, CRM, Cloud Telephony, WhatsApp Business API, and Business Messaging Services (collectively, the "Services"). This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website, use our Services, or otherwise interact with us.
This Policy applies to visitors of our website, prospective and current customers, and individuals whose information is processed through our Services on behalf of our customers. By using our website or Services, you acknowledge the practices described in this Policy.
Where a customer uses our Services to communicate with their own end users — for example, sending WhatsApp or SMS messages, running a workflow automation, or placing calls through Cloud Telephony — Tekmorise acts as a data processor on behalf of that customer, who remains the data controller responsible for obtaining appropriate consent from their end users. This Policy describes our practices both as a data controller, for our own website visitors and customers, and as a data processor, for data processed on behalf of our customers.
Information We Collect
We collect information in three general ways: information you provide directly, information collected automatically through your use of our website and Services, and information we receive from third-party sources.
Information You Provide Directly
- Account and registration details, such as your name, business email address, company name, phone number, and password.
- Billing and payment information, including billing address and payment method details, which are processed on our behalf by third-party payment processors.
- Content you submit through contact forms, demo requests, or support tickets.
- Content and configuration data you upload to use our Services, such as CRM contact records, WhatsApp message templates, workflow automation rules, or website content.
Information Collected Automatically
- Device and usage data, such as IP address, browser type, operating system, pages visited, and referring URLs.
- Platform log data, including API request logs, delivery and engagement metrics for messages sent through the WhatsApp Business API and our Business Messaging Services, and call metadata — such as duration, timestamps, and routing information — generated through Cloud Telephony.
- Cookies and similar tracking technologies, described further in the Cookies section below.
Information From Third-Party Sources
We may receive information from third-party platforms our Services integrate with — such as WhatsApp/Meta, cloud infrastructure providers, and payment processors — to the extent necessary to deliver and support the Services.
How We Use Information
We use the information we collect for the following purposes:
- To provide, operate, and maintain the Services, including delivering messages, routing calls, and running automated workflows.
- To process transactions and manage billing.
- To improve and develop our Services, including refining the models used in our AI Solutions using aggregated or de-identified data wherever feasible.
- To provide customer support and respond to inquiries.
- To send administrative communications, such as service updates, security alerts, and billing notices.
- With your consent, or where otherwise permitted by law, to send marketing communications about our products and services.
- To detect, prevent, and investigate fraud, abuse, and security incidents.
- To comply with applicable legal obligations and enforce our agreements.
Cookies
Our website uses cookies and similar technologies to keep you signed in, remember your preferences, understand how visitors use our site, and measure the effectiveness of our marketing. We use a mix of essential cookies, which are required for the website to function, and functional and analytics cookies, which help us understand engagement and improve the experience.
You can control or disable cookies through your browser settings at any time. Disabling essential cookies may affect the functionality of parts of our website.
Third-Party Services
We work with a limited set of third-party service providers to operate and deliver our Services, including:
- The WhatsApp Business Platform (Meta), for message delivery on the WhatsApp Business API.
- Cloud infrastructure and hosting providers, for storing and processing platform data.
- Payment processors, for handling billing and transactions.
- Email and messaging delivery partners, for transactional and marketing communications.
- Analytics providers, for understanding website usage and improving our Services.
These providers are permitted to access information only as needed to perform their functions on our behalf, and are contractually obligated to protect it and use it solely for the purposes we specify. We do not sell personal information.
Data Security
We implement technical and organizational measures designed to protect information against unauthorized access, alteration, disclosure, or destruction, including:
- Encryption of data in transit using TLS, and encryption of sensitive data at rest.
- Role-based access controls limiting internal access to information on a need-to-know basis.
- Regular review of our security practices and infrastructure configuration.
- Confidentiality obligations for employees and contractors who handle customer data.
No method of transmission or storage is completely secure. While we work to protect your information, we cannot guarantee its absolute security.
Data Retention
We retain personal information for as long as necessary to provide the Services, comply with our legal, tax, and accounting obligations, resolve disputes, and enforce our agreements. Content and data that customers store within our Services — such as CRM records, message logs, and workflow configurations — are retained for the duration of the applicable subscription and for a limited period afterward to allow for account recovery, after which they are deleted or anonymized, unless a longer retention period is required by law.
User Rights
Depending on your location and applicable law — including the EU/UK General Data Protection Regulation and India's Digital Personal Data Protection Act, 2023 — you may have the right to:
- Access the personal information we hold about you.
- Correct inaccurate or incomplete information.
- Request deletion of your personal information, subject to certain exceptions.
- Object to or request that we restrict certain processing.
- Receive a copy of your information in a portable format.
- Withdraw consent at any time, where processing is based on consent.
- Lodge a complaint with your local data protection authority.
To exercise these rights, contact us using the details below. If you are an end user of one of our customers — for example, someone who has received a WhatsApp message or a call through a business using our Services — please contact that business directly, as they control how your information is used; we will assist our customers in fulfilling verified requests.
Contact Information
If you have questions about this Privacy Policy or wish to exercise your rights, you can reach our team through the Contact Us page, by phone, or by mail at our office address below.
Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our practices, Services, or applicable law. Updates take effect as soon as the revised Policy is posted, and the "Last Updated" date at the top of this page will reflect the most recent revision. For material changes, we will provide additional notice — such as an email to registered account holders or a prominent notice on our website — before the change takes effect.